Explore—

Resources—

For travel advisors who want strategic, easy-to-implement solutions they’ll actually stick with.

Four ready-to-send newsletters for travel advisors, delivered to your inbox every month.

see what the fuss is all about.

"i love your emails," they say...

EMAIL MARKETING FOR TRAVEL ADVISORS WHO WANT TO BE

TOP OF INBOX
& Top of Mind

Helping travel advisors easily create consistent, authentically curated, personality packed email marketing strategies.

HECK YES

Welcome to the Email Marketing HOME for Travel Advisors • Welcome to the Email Marketing HOME for Travel Advisors • Welcome to the Email Marketing HOME for Travel Advisors •

Welcome to the Email Marketing HOME for Travel Advisors • Welcome to the Email Marketing HOME for Travel Advisors •

Whether you need structure, strategy, or swipe-and-send support, there’s a Moxie offer built to meet you where you are and help you get where you want to go.

Hi, I’m Kaytee

the Newsletter Lady.

And I’m the Email Marketer specifically serving travel advisors.

explore services

As a former travel advisor, certified storytelling geek and email-obsessed marketer, I feel it’s my duty to share my humble-yet-uncensored opinion… There's way too much bland, uninspired content in the travel industry —

LET’S TRANSFORM YOUR EMAILS FROM SNOOZE WORTHY TO SWOON WORTHY

and not enough genuine connection.

Your clients don’t care about Virtuoso Travel Week, or a run-of-the-mill deep dive on a destination, or the host agency newsletter packed with supplier promos — they care about your latest jaunt to the Amalfi Coast, what you put in your cute Beis luggage set, and what makes you worth putting their travel trust in.

But it’s hard to get them to see your personality and your expertise when you’re busy competing for attention on an app that pushes trending sounds over true connections.

BLAND CONTENT
ISN'T MAKING YOUR
CLIENTS BOOK.

Bland content
isn’t making your
clients book.

so here’s the plan:

YOU DESERVE TO FEEL EXCITED ABOUT YOUR EMAIL MARKETING

you focus on chasing commission and closing sales, and I’ll help you creatively and effortlessly connect with your ideal audience.

THE DIY SUBSCRIPTION

Ready-To-Send NEWSLETTERS

Sure, you don’t have to send weekly newsletters, but once you see what’s inside this subscription (and how easy it makes newslettering) I have a feeling you’ll want to start.

browse all

01.

the program

MASTER EMAIL MARKETING in Just Six Weeks

Learn every element of your email marketing strategy (lead magnets, welcome sequences, newsletters, and more!) with my support inside my 6-week LIVE email marketing program.

GET THE DETAILS

02.

THE INTENSIVE

YOUR EMAIL MARKETING ISN'T WORKING?
LET'S Fix It.

If you’ve been email marketing for a bit and it’s not getting you clients, you’re perfect for my Clarity Intensive: I’ll tell you what’s working, what’s not, and how to solve it, so your email marketing efforts can feel worth it, ASAP.

LEARN MORE

04.

— Stacy | SIX WEEKS TO SEND STUDENT

Kaytee made it all EASY to tackle week by week without getting too overwhelmed.

I have a marketing background which helped, but I'm new to Flodesk so everything was the perfect speed. I loved that I could send her my 'ready to launch' pieces once they were all put together and get her feedback for finished touches.

It really helped me know I was on the right track. Now I can pair all of this with the DIY newsletters and feel accomplished, set up, and ready to launch it all with confidence.

EMAIL MARKETING RESOURCES

Whether you’re building your email list from scratch, planning your next newsletter, or looking for a simpler way to stay consistent with email marketing, I’ve got a resource for travel advisors at every stage.

Best-Selling

The LIST LAUNCH KIT

Teach yourself email marketing on your own time with this self-paced course that covers everything from lead magnets and opt-in copy to welcome sequences and newsletters. (This is the recorded version of my live program, Six Weeks To Send!)

the diy subscription

Simplify your newsletter strategy and stay visible without overthinking it. The DIY is a ready-to-send newsletter subscription for travel advisors who want consistent, strategic emails without staring at a blank screen or reinventing the wheel every week.

DONE-FOR-YOU DESTINATIONS

Perfect for advisors who want to stay visible year round with plug and play newsletters that inspire travel and build connection, these done-for-you destination-specific emails will be just what you need if you’re struggling to come up with good newsletter content.

HOT IN THE SHOP

ENROLL NOW Learn More READY TO SEND

GET THE BUNDLE

In this FREE done-for-you newsletter content bundle, you’ll get an entire month’s worth of ready-to-send newsletters, so all you have to do is quickly add your own flair and hit send.

TAKE THE

OUT OF THE EMAIL MARKETING EQUATION

“what do i write?!”

FREE RESOURCE

IF YOU’RE STRUGGLING WITH...

You’re definitely not the only one! You got into this business to help people book the travel of their dreams, not to get bogged down with all the boring marketing tasks.

But once you tap into the power of email marketing, you’ll realize just how EASY it can be to stay top of your clients’ minds, when you’re at the top of their inbox regularly.

EMAIL MARKETING SERVICES

Inconsistency You stick with it for a bit, get discouraged or forget, and feel like it’s way too hard to pick back up, especially when you have other priorities, too.

Overwhelm Self explanatory! With running a business, there’s just SO much to do, ya know?

Avoidance Starting something new?! Scary. (So you just stay on social media and avoid email.)

Paralysis You know you need to get started, but can’t decide WHERE to start, so you… don’t.

Conversion You’re “marketing” but nothing’s WORKING.

Inconsistency

Overwhelm

Avoidance

Paralysis

Conversion

the crowd
GOES WILD!

aaand...

jessica | j. upton TRAVEL

Kaytee went above expectations.

"I had a lot I wanted to cover and she managed to not only touch on everything, but went into depth on each topic giving me her expert advice and showing me how to make the changes each step of the way. I'd highly recommend Kaytee for anyone who needs an expert that specializes in the travel advisor industry."

CHELSEE | ANYWHERE EVERYWHERE TRAVEL

THIS IS NOT JUST A NEWSLETTER SUBSCRIPTION.

"Every other marketing subscription for travel advisors should be obsolete. This is not just an email newsletter subscription. It's a marketing goldmine."

"I walked in overwhelmed and walked out confident and ready to grow. I’d tell anyone considering it to go for it."

THE SUPPORT AND RESULTS ARE UNMATCHED.

ASHLEY | ASHLEY LAUREN TRAVEL

MICHELE | BLUE POINTE TRAVEL

I RECENTLY SECURED A 74K BOOKING.

"Moxie & Fourth has been instrumental in helping me stay consistent with my newsletter delivery over the past 18 months. It’s reassuring to know I have a steady stream of high-quality content to draw from each week. Just recently, a referral from a valued client booked a $74,000 trip with me—after spending over a year on my email list. Their initial inquiry came as a direct reply to one of my weekly newsletters, a powerful reminder that showing up consistently builds trust and keeps you top of mind when clients are ready to move forward with a trip!"

in the wild:

Honestly? I’d be EMBARRASSED to show you what my email marketing setup looked like back in the early days of my past life as a travel advisor.

It took me a while to figure out I even needed email marketing, and when I finally got into it, I did it so poorly that someone should’ve taken away my email account.

So trust me when I tell you: I know what it’s like to be in the email marketing trenches, having to scramble to figure out how to actually catch the attention of those clients you’re trying to book.

But, once I learned what to do to improve it, I had a “wow, this actually WORKS” aha!-moment and realized just how much it was positively impacting my business.

Now, because I don’t want YOU to struggle in the same way I did, I’ve dedicated allll of my time to creating helpful email marketing resources for travel advisors in the same boat.

I know how easy it is to push email marketing to the back burner.

I did it myself for years…

BROWSE ALL EMAIL MARKETING

Whether you’re brand new to marketing yourself online or you’re a seasoned pro sick of writing your own content.

I have an email marketing solution for every travel advisor

THE CLARITY INTENSIVE | $650 →

Sounds like you need someone to give your entire email marketing plan an in-depth audit and identify the weak links, emphasize the strong suits, and help you fix your strategy so it actually WORKS (aka: gets you the dream clients you deserve). That’s exactly what I do for the travel advisors who book my Clarity Intensives.

I have an email marketing plan, but it’s not really working for me, and I don’t know why.

you need:

THE DIY SUBSCRIPTION | $49/MO →

You’re exactly who I created The DIY Subscription for! Every single month, I send out FOUR done-for-you newsletters (complete with Flodesk templates, too!) so all you have to do is tweak the brand voice a bit to match your vibe, and your newsletter is DONE.

I want to send a consistent newsletter but I don’t know what to say… and I don’t feel like writing it from scratch.

you need:

SIX WEEKS TO SEND | $950 →

Don’t worry — my email marketing course covers ALL of it, so if you join the 6-week program, you’ll be set up to be an absolute email marketing pro, knowing how to do everything from setting up your Flodesk account to creating the best freebie to convincing people to read your emails to sending a consistent weekly newsletter.

I don’t know anything about email marketing aside from the fact that I should be doing it, and I want to start.

you need:

THE NEWSLETTER LAB | $575/MO →

Good thing you’re on the Newsletter Lady’s website! Inside the Newsletter Lab, I map out every newsletter and sales email you’ll send over the next three months, so you’re never wondering what to send and can just focus on writing.

I want someone to help me plan out personalized newsletter content for my travel business.

you need:

What Kind Of Email Marketing Help Do You Need? - What Kind Of Email Marketing Help Do You Need? - What Kind Of Email Marketing Help Do You Need? - What Kind Of Email Marketing Help Do You Need?